About Me

Crowdsourcing: A Definition

  • I like to use two definitions for crowdsourcing:

    The White Paper Version: Crowdsourcing is the act of taking a job traditionally performed by a designated agent (usually an employee) and outsourcing it to an undefined, generally large group of people in the form of an open call.

    The Soundbyte Version: The application of Open Source principles to fields outside of software.

The Rise of Crowdsourcing

  • Read the original article about crowdsourcing, published in the June, 2006 issue of Wired Magazine.
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December 16, 2008


Marco Lechner

I'd prefer to mention the OpenStreetMap project. Much more sophisticated, because the crowd is not reduced to some users of devices for navigation.

Jim Bennette - CEO of TheCrowd

The real interesting thing about this move from TomTom is that they "trusted" the crowd to help influence their product while business is going well versus a desperate move to stay alive. I liken this example to Gold Corp who went to crowdsourcing as a last resort and it ended up paying off
However if business was going well for Gold Corp I would guess that they would have been unlikely to turn to crowdsourcing as a foundation for growth.

From a market perspective this would appear to be the furtherance of a trend that crowdsourcing should be the cornerstone of growth for companies versus the last gasp of air. The problem that the world faces is that that companies must first move out of the "cone-of-silence" and trust the crowd to help grow their business.

TheCrowd is gathering......


Tell me in details..

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navigation systems like those produced by TomTom and Garmin would eventually put their own customers to work improving their

Sandeep Arora

Hi Jeff,

Nice example. We have created a Interactive Flash Animation on crowdsourcing .

You Blog was a great reference for us and you have been profiled in the video. Just wanted to share that with you.

Awesome work. Will continue to come back and educate myself.


Jeff, I've read your blog articles with some interest and am really excited about recent crowdsourcing innovations, TomTom certainly being one of them. I've just written a blog piece about parallels between crowdsourcing and the Baha'i administrative system (bet you're like: "huh?!") Check it out!

Chris Cairns

Jeff, just started reading your book this evening -- on page 20. Pretty dang good so far.


thank you very much ,,



tahnks ,,

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