Game Life

About Me

Crowdsourcing: A Definition

  • I like to use two definitions for crowdsourcing:

    The White Paper Version: Crowdsourcing is the act of taking a job traditionally performed by a designated agent (usually an employee) and outsourcing it to an undefined, generally large group of people in the form of an open call.

    The Soundbyte Version: The application of Open Source principles to fields outside of software.

Crowdsourcing in the News

  • July 27, 2008: The Washington Post
    While I was on vacation The Post's Jane Black dropped a line to ask me what I thought about crowdsourcing in restaurants. Naturally, I replied that I don't think about crowdsourcing in restaurants. In fact, I'm always asked when crowdsourcing doesn't work, and I've tended to use just such retail examples as this. After all, do you really want the crowd making your tofu chili? This sure shows my lack of imagination. Turns out that a few entrepreneurial restaurateurs are doing just this. Black's piece made A1 in yesterday's paper.
  • March 25, 2007: New York Times and NPR's On the Media
    Another twofer: First, in yesterday's Times Jason Pontin takes a first-hand look at Mechanical Turk, ChaCha.com and Jeff Bezos' notion of "artificial artifical intelligence." His experience is less than satisfactory, and a reminder that not everything should be crowdsourced.

    My favorite NPR show, On the Media, interviews TPM Muckraker's Paul Kiel about the site's recent experiment in crowdsourcing. Muckraker asked its readers to parse the 3,000 emails pertaining to the firing of federal prosecutors that Dept. of Justice released last week. Within hours Muckraker readers were ferreting out compromising passages, some of which led to news leads for MSM pubs, further evidence that the crowd has a promising future in performing investigative functions. Shady politicians (is that phrase redundant?) beware.
  • March 19, 2007: New York Times and Detroit Free Press
    Today's a twofer: The New York Times' David Carr writes about Assignment Zero in his column, "The Media Equation." I edited David a few times at the now defunct Inside.com (It shined brightly but briefly). If memory serves, he could recall obscure circulation figures on certain newspapers and magazines from memory. No mean media critic, in other words. So I was elated to see him give Assignment Zero a cautiously optimistic treatment.

    Crowdsourcing also made the Detroit Free Press today, where religion writer David Crumm writes about how theologians and pastors are using the model to let their congregations "shape a church's worship and programs." I haven't followed the crowdsourcing in religion angle as much as I'd like, and this is a great introduction to the subject.
  • March 16, 2007: Radio: WNYC - Crowdsourcing and Music
    Does user-generated content threaten the recording industry? That presumes there's still a recording industry to speak of. I'm kidding—kinda. But CD sales get more and more anemic and companies building businesses out of unknown bands—call it music by the crowd—look more and more interesting (and viable) all the time. Yesterday I was on one of my favorite WNYC shows, "Soundcheck" discussing all this and more. Stream or download the show here. You can listen to my segment alone (it runs about 20 minutes), but I recommend you listen to the opening segment on the bizarre-but-intriguing midomi.com. Midomi is a social networking site that allows you to search for music by singing a few bars into a microphone connected to your computer. Soundcheck brought in a trained opera singer to put Midomi's software to the test, with humorous results. American Idol-meets-Myspace-meets-iTunes-meets-voice-recognition-software. That's some mash-up. What will those Stanford smarties dream up next?
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July 07, 2008

Updata

Despite the lack of activity on the crowdsourcing blog, there's much afoot in the crowdsourcing world. First off, the publication date of the Crowdsourcing Book is now August 26th. This is great and terrifying news. The fall is prime publishing season, the time when houses release all their biggest books. It's also smack dab between the Democratic and Republican conventions and the general election in November. Conventional wisdom holds that politics sucks all the air out of the room, so the fact Crown is confident enough to put my book up against the tide is an honor. I hope the book will perform well enough to meet their expectations.

I've spent much of the last month tying up final loose ends on the book and on the road doing more speaking engagements (Amsterdam—again—Austria and the Jersey Coast!). But at last the book is totally and completely done. I can't say I'm quite ready to write the sequel (or any other book), but it has been an immensely gratifying experience, both on personal and creative levels.

Finally, a bit of bad news. We've had to put the Crowdsourcing Appendix on hold for the time being. What this means is that we won't be running an appendix with reader comments in the first edition. We simply didn't have enough time to publish the rest of the excerpts and collect the comments into a publishable form. I'm to blame for this—I should have started the program a few months earlier. It's far from naught, however: The comments, and additional ones to be solicited following publication of the book, will be published in a subsequent edition of the crowdsourcing book, either in the form of an appendix or (as would be my druthers), in the marginalia, a la Clive Thompson's piece in Wired last March.

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The Trailer


  • Click here to watch the Crowdsourcing trailer and then pass it on.

About Me

Events

  • Tuesday, September 2, 7:30 PM
    Author Talk and Signing
    Kepler’s
    San Francisco
    1010 El Camino Real
    Menlo Park, CA 94025

    Wednesday, September 3, 7:00 PM
    Author Talk and Signing
    Barnes and Noble
    San Jose
    1875 S. Bascom Avenue
    Campbell, CA 95008

    Thursday, Sept. 4, 7:30 PM
    Author Talk and Signing
    Seattle
    2675 NE University Village St
    Barnes and Noble

The Rise of Crowdsourcing

  • Read the original article about crowdsourcing, published in the June, 2006 issue of Wired Magazine.